
The proximity space is growing at a rapid pace, according to the latest from ABI Research. In its report published on July 30, BLE Tags: The…

Apple Maps Connect for small businesses, a tool that gives businesses more control of its listings in the Apple Map database, has expanded into the U.K., Australia,…

The Apple iWatch is not due out until sometime in spring, yet developers are already bull rushing into the space. Marketers and advertisers are currently…

As 2014 comes to an end and the New Year approaches, its hard to not look back and reflect on the years past. The beginning…

1. Virgin Atlantic The world-wide airliner has been testing Apple iBeacons potential for quite some time now. It kicked off its beacon campaign back in…

Audience fragmentation is one of the critical issues facing companies investing in iBeacon today. Because iBeacon interfaces with the consumer at the app level instead…

Apple has shown its first serious advancement to its ibeacon platform since it first announced ibeacon technology integration into iPhones back in 2013. Apple Maps…

The recent BuzzFeed article about the beacons that were secretly installed on New York City telephone booths has really sent the web and everybody within…

New research into iBeacon advertising technology has shown that multiple push messages sent to one shopper within a single store can drop iBeacon related app…

Apple has just announced its new mobile payment system, dubbed Apple Pay. Confirming early rumors, the iPhone 6 will come with NFC (near field communication)…

Apple’s big iPhone 6 announcement is looming, and it has us wondering what might be in store for iBeacon with the release of Apple’s newest…

iBeacon in iOS 8 at WWDC? Where was it?? Where was iBeacon in Apple’s recent iOS 8 announcement at its annual Developer’s Conference? Many people…