
Apple Maps Connect for small businesses, a tool that gives businesses more control of its listings in the Apple Map database, has expanded into the U.K., Australia,…

New research into iBeacon advertising technology has shown that multiple push messages sent to one shopper within a single store can drop iBeacon related app…

Adobe has just released an update to its Marketing Cloud service. Among the important changes is the inclusion of iBeacon support. With the updates, Adobe…

FORTUNE — Welcome a frequent customer with a personal message. Offer an in-store deal on excess boot inventory before summer sandals hit the shelves. Remind…