The Cavaliers are joining a host of many other professional sports teams that are sending location-aware notifications to users with iOS 7 or greater. The…
Apple Maps Connect for small businesses, a tool that gives businesses more control of its listings in the Apple Map database, has expanded into the U.K., Australia,…
Imagine walking into a store and receiving the worst (or the best!) customer service of your life. To give your opinion of your visit, you…
The Apple iWatch is not due out until sometime in spring, yet developers are already bull rushing into the space. Marketers and advertisers are currently…
As 2014 comes to an end and the New Year approaches, its hard to not look back and reflect on the years past. The beginning…
Much buzz has been given to iBeacon technology as a source for retail innovation. The primary use case tends to center around using the technology…
1. Virgin Atlantic The world-wide airliner has been testing Apple iBeacons potential for quite some time now. It kicked off its beacon campaign back in…
Yesterday, November 11, 2014, marked the day that the Samsung Developer Conference started up in San Francisco. The sold out conference will be running until tomorrow,…
Woolworths, the largest Australian supermarket chain, and the 19th largest retailer in the world, is set to pilot iBeacon technology in the coming months. The retail…
A new report by eMarketer highlights mobile’s expanding role in US commerce. Of particular interest, mobile’s presence in brick and mortar continues to increase. This…
New research into iBeacon advertising technology has shown that multiple push messages sent to one shopper within a single store can drop iBeacon related app…
Finally! Some stats on iBeacon and retail. Over the past six months we’ve seen a lot of hype around the impact of iBeacon on the…
iBeacon goes international at London’s famed Regent Street iBeacon is coming to one of the most famous shopping streets in the world. London’s Regent Street…
There’s been a lot of talk about the potential for iBeacon to revolutionize retail, most of which has concerned enterprise-level solutions aimed at industry titans….
Following in the steps of inMarket and Mobiquity, Duane Reade recently became the most recent retailer to announce a pilot iBeacon program in 10 of their stores in…
