
The Apple iWatch is not due out until sometime in spring, yet developers are already bull rushing into the space. Marketers and advertisers are currently…

Yesterday, November 11, 2014, marked the day that the Samsung Developer Conference started up in San Francisco. The sold out conference will be running until…

Today Hillshire Brands, in conjunction with media agency BPN and iBeacon technology provider inMarket, released a groundbreaking case study showing iBeacon’s effect on in-store shopper…

Condé Nast is the latest big name to get behind iBeacon technology, today announcing a partnership with mobile marketing start-up inMarket to bring iBeacon functionality…